8/6/2023 0 Comments Pizza dominos logo![]() ![]() It added depth to the brand and name by infusing a concept into the fold. Order pizza, pasta, sandwiches & more online for carryout or delivery from Dominos. The Dominos Logo design did what design communication is supposed to do. Domino’s Pizza, Inc., branded as Domino’s, is an American multinational pizza restaurant chain founded in 1960. You can copy each of the Dominos Pizza logo colors by clicking on a button with the color HEX code above. ![]() He needed a name quick and he needed one that sounded like the old name and whilst the name Domino’s wasn’t relavant to the consumer, it held relevance for his business strategy and created a brand history of sorts. The Dominos Pizza logo contains red blue white colors ffffff 006491 e31837 This is a color scheme of Dominos Pizza. The naming of the brand may have been a careless and rushed solution but Tom’s decision to name it Domino’s was a strategic one. The previous owner disallowed the use of the original name DomiNicks for his new store so on a whim after a suggestion from one of his delivery guys, Tom re-named the company to Domino’s Pizza. Tom’s first pizza joint was an already trading pizza place called DomiNicks and after Tom took over he expanding his pizza business from 1 to 3 stores within 5 years. The original Dominos logo, designed in 1965, featured a simple, single-color design with the companys name in a bold, slightly italicized font. The name is not an ideology or symbolic of anything to do with pizza, lifestyle or it’s customers. The owner Tom Monoghan didn’t name the business after himself, he didn’t use a “what it says on the tin” strategy and neither did he get conceptual about the business name. Domino’s is a company that defied the rules of brand naming and logo design. ![]()
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